Survey : the impact of using digital tools

What is the impact of using digital tools ?

Survey commissioned by The App Lab, MCR Groupe and ActionCo in 2017. Over 600 companies across a range of sectors (media, press, consultancy, industry, health…) took part in the survey.

The survey provides answers to the following questions :

  • Why companies equip their sales people with tablets
  • What use they make of them
  • The reasons why companies do not want to adopt tablets