White Paper
How to make a success of your sales enablement strategy ?
Read and view our content in order to improve your commercial performance!
All the latest content to improve your company’s growth! Articles, white papers, infographics and more. Keep yourself informed free of charge and access great advice to grow your company Inform yourself free of charge
and access essential advice
to increase
your performance
commercial in a appointment!
article on the front
Faced with the challenges of sales and marketing alignment, the disruption of B2B buyer behavior and the low rate of content usage by salespeople, B2B marketers have made Sales Enablement their top priority in 2022. Study shows that Sales Enablement
Up to 90 Percent of Marketing Content Never Gets Used…
The rate of use of marketing content by sales people is an interesting KPI that tells you not only about the ROI of your content
A look back at Touch & Sell’s participation in the E-Marketing Paris 2022 show
Touch & Sell’s participation in E-Marketing Paris 2022 show was a great success, with several hundred visitors (thank you!) and more than a hundred qualified
What are the differences between Sales Enablement, Sales Operations and Growth Enablement?
Let’s explore the similarities and differences between Sales Enablement and related concepts such as Sales Operations and Growth Enablement. The complementary relationship between Sales Enablement
Sales Enablement: here are 5 pieces of content your salespeople really want to see
According to Gartner, content is a “key element” in the sales process. As we explained in our latest White Paper, 65% of the content produced
4 tips for Sales Enablement content that sells!
Sales Enablement is all about empowering salespeople to provide prospects with the right content at the right time to help them make the right decision.
Here’s how Sales Enablement meets your prospects’ desire for personalization
If we were to pick just one trend in the post-Covid world, it would be the increasing expectations of B2B buyers and B2C consumers, especially
8 actionable tips for a great sales pitch!
Your lead acquisition strategy is starting to pay off. Your marketing team has built up a nice database of hot leads. Now it’s your sales
Are you ready for the era of Sales Enablement Content?
All signals point to a paradigm shift in content creation. In 2022, Sales Enablement Content and Sales Empowerment will take over. Read on to find
3 essential tactics for a successful Growth Enablement strategy
While Sales Enablement puts salespeople in the best conditions to perform in meetings, Growth Enablement involves all employees to trigger and/or accelerate growth. In this
Articles, White Papers, Infographics, Interviews, Webinars, Podcasts… All news to boost your growth!
